Allstate Multiples TiltShift Miniature Scenes
AllState, the American insurance company, continues its advertising campaign with actor Dennis Haysbert, branching out into a tiltshift photography approach in “Multiples”. “Tilt-shift photography” is...
View ArticleAllstate Insurance Speech Nothing To Fear
On March 4, 1933, Franklin Delano Roosevelt delivered the memorable phrase “The only thing we have to fear…is fear itself” in his first inaugural address. Allstate Insurance invokes FDR’s famous words...
View ArticleAllState Mayhem is Everywhere
Allstate Insurance in the United States is using actor Dean Winters as the front man of “Mayhem is Everywhere”, a fear-filled advertising campaign from Leo Burnett Detroit. The integrated campaign,...
View ArticleAllState Football Mayhem
AllState Insurance has added football madness to the Mayhem advertising campaign launched in June 2010, with four TV spots focused on NFL obsession. In College Football a quarterback and his team mates...
View ArticleAllstate Apple Mayhem
Allstate, the American insurance company, had to work through its own sense of calamity when the 60 second version of its new Super Bowl ad, Apple, could not be reduced to a 30 second version suitable...
View ArticleAllstate Babies in Good Life
Allstate has run a print ad in the royal baby issue of People magazine, sharing the excitement surround the newest British heir, George Alexander Louis. The ad reports it costs more than $235,000 to...
View ArticleAllstate Social Savvy Burglar
Allstate’s Social Savvy Burglar campaign, developed at Leo Burnett Chicago, has won the Integration Grand Prix at the London International Awards. People love using social media to tell the world where...
View ArticleAllstate Great Recovery
Allstate is connecting insurance coverage with economic recovery in “The Great Recovery”, a commercial featuring American actor Dennis Haysbert. Haysbert opens the commercial looking out over downtown...
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